STANFORD IN NEW YORK - WINTER 2023
a collection of memories, experiences, and reflections from my quarter spent in new york city. from the city that never sleeps to the city that stole my heart, i will cherish all of moments here that let me grow into a better version of myself.
quarter outcomes
Objective 1: food + culture
Outcome Statement: I have developed a deeper understanding of the important connections between food, community, and culture and the relevance to the city and its influence.
Objective 2: copywriting + marketing materials
Outcome Statement: I honed my skill for producing promotional copy by crafting campaign copy for Google Ads and TikTok Creator Marketplace briefs.
Objective 3: project opportunities
Outcome Statement: I have taken on greater responsibilities at work by accepting new projects and proposing ways to expand on existing ones
objective 4: startup culture + career
Outcome Statement: I gained further understanding of the nature of working at a startup and discovered that it may fit my work style better than I previously considered.
Objective 5: professional development
Outcome Statement: I developed relationships with marketing professionals as well as other professionals working in other areas.
objective 6: public speaking
Outcome Statement: I improved my public speaking skills and ability to present my work to others by participating in weekly meetings and class presentations.
Overview + Future learning
The experience that I have gained during my quarter in NYC is, in many ways, more valuable to my future career goals than what I have experienced in the classroom alone. While I have been involved in marketing opportunities on campus, my internship allowed me to gain first-hand experience of what a career in marketing may look like. I also gained valuable skills in marketing strategy and data analytics that are nearly impossible to gather from a typical university course. Through both my internship and just the new setting of the city, I faced and solved new challenges that helped me to grow into a better version of myself.
Looking forward to the future, I am happy to have the opportunity to spend another quarter in the city and continue working on and developing these goals. I hope that this extended time will allow me to take on even greater responsibilities at Bokksu and develop a better sense of what a marketing career would entail. After working on the side of the advertisers, I am interested to see how my perspective will change when I return to my Stanford communication courses that focus on evolving media.
With my experiences across my internship and the city, I believe I have accomplished the general objectives of the SiNY program. With my remaining time in New York City, I hope to push beyond the connections I have already made to the city and explore even more.
additional learning
In addition to all of the learning goals that I had initially set out at the beginning of this quarter, I experienced a lot of personal growth and independence during my time in NYC. This independence gave me more confidence in myself but also reinforced the strength of my close relationships that I miss so dearly.